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Healthcare & Wellness · Med Spa

AI automation for med spas

Med spas live and die on consult volume. When an inquiry sits unanswered for an hour, the guest has already booked somewhere else — and the marketing spend that produced it is gone.

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The context

What med spa demand looks like day to day

Promotions spike, DMs flood in, and every inquiry is somebody deciding whether to spend. Speed and follow-up decide who gets the booking.

Peak-hour overload

A promotion runs and the phone, DMs and forms all spike at once — the desk cannot keep up.

Treatment inquiries need routing

Guests ask what is right for them; that is a provider question, not a chatbot question.

Past guests go quiet

Guests who have not rebooked in months are rarely contacted again.

Compliance framing

The agents handle booking and logistics — never treatment suitability. PHI handling is kept to a minimum by design; confirm the specifics with your compliance advisor.

Leak points

Where med spas lose the most bookings

Aesthetic demand is emotional and immediate. Delay is the enemy.

The inquiry that waits an hour

By the time the desk replies, the guest has booked a consult elsewhere.

The promotion rush nobody staffs

Ad campaigns create volume spikes that outrun the front desk.

The one-and-done guest

A guest who came once is never invited back with a relevant reason to return.

The consult no-show

No reminder cadence, so consults are booked and forgotten.

In action

A treatment inquiry, handled instantly

The agent answers the booking question, routes anything about suitability to a provider, and never promises an outcome.

Illustrative example — the conversation is a hypothetical, not a client transcript. The AI only works from your approved knowledge base and hands off to a human when it should.

Website chat — illustrative example
Hey — do you do the treatment I saw on Instagram?1:12 PM
We do offer that and it starts with a consultation so a provider can advise properly. Would you like me to find you a consult time?1:12 PM
Yes please, evenings if possible.1:13 PM
We have Thursday 6:30 PM and Saturday 11:00 AM. Either work?1:13 PM
Thursday.1:14 PM
Booked for Thursday 6:30 PM. You’ll get a confirmation now and a reminder the day before. The provider will answer any questions at the consult.1:14 PM
End to end

What the AI handles for your spa

The front-desk workload around demand — so your providers stay with guests.

Instant inquiry response

Calls, DMs, chat and forms answered in seconds, including after hours.

Consult booking

Consultations placed into the live calendar with confirmations and directions.

Inquiry routing

Questions about suitability or results are routed to a provider, not answered.

Reminders

A confirmation and reminder cadence that reduces consult no-shows.

Missed-call recovery

Every missed call gets a text within moments.

Guest reactivation

Guests who have gone quiet are invited back with a simple, relevant reason.

Follow-up

Sample guest reactivation sequence

A short, friendly sequence to bring lapsed guests back — with a clear opt-out on every message.

Illustrative reactivation (hypothetical)

  • Day 0 — “It’s been a while — would you like us to find you a time with your provider?”
  • Day 2 — A follow-up mentioning current availability (no promises about results).
  • Day 5 — A final nudge with a one-tap booking link.
  • On reply — Sequence stops; the front desk takes over.
  • On booking — Confirmation and reminder cadence begins.
  • No reply — Record marked dormant and re-entered later.

Why the sequence stops

A guest who has already visited needs a reason to return, not pressure. Short and useful beats loud and frequent.

  • Opt-out on every message; unsubscribes honoured immediately.
  • No claims about results, no before-and-after promises, no treatment advice.
  • Replying at any point stops the sequence.
  • Consent is collected separately for email and SMS.

Sequences include opt-out handling on every message and pause the moment a person replies.

Human in control

What stays with your providers

The agent fills the calendar. Treatment decisions stay with licensed staff.

  • Treatment suitability, recommendations and any discussion of results.
  • Pricing, packages and any commercial commitment at the consult.
  • Clinical questions from guests — routed immediately, never answered.
  • Complaints and sensitive conversations, escalated to a human.
  • Approval of every script and knowledge-base entry the agent may use.

Illustrative handoff (hypothetical)

  • 13:40 — Agent is booking a consult for a new guest
  • 13:41 — Guest asks which treatment would suit their skin
  • 13:41 — Agent does not advise — offers a consult and flags the team
  • 13:42 — Provider coordinator takes over with full context
  • 13:45 — Consult booked; question logged for the provider
Visibility

What you can see in the admin view

Clear reporting on the demand you paid for and what it produced.

Inquiry-to-consult conversion

How many inquiries became consults, by channel and campaign.

No-show and reminder reporting

Consults booked, reminders sent and no-shows reduced.

Reactivation results

Guests contacted, replies and bookings from each reactivation run.

FAQ

Questions we get from med spa owners and managers

Can the AI recommend a treatment?
No. It can share approved general information and book a consultation. Anything about what suits a guest is routed to a provider.
How fast does it respond?
Within seconds on chat, forms and DMs, and immediately by text after a missed call.
Does it handle Instagram DMs?
Yes — DMs, forms, chat and calls can feed the same booking workflow.
Will it comment on results?
Never. The knowledge base excludes outcome claims, and the agent redirects those questions to a consult.
Does it work with our booking software?
It works alongside your existing calendar and booking tools; we confirm integrations during the audit.
Where do we start?
Usually with instant inquiry response and consult booking, then reminders and guest reactivation.
Next step

Map the leaks in your med spa funnel

Tell us where inquiries or consults are stalling and we will walk the response, booking and reactivation workflows on a free strategy call.

Current advertising channels

We reply by email only. Prefer to write first? Email hello@getpraktivo.com.

Start with the biggest leak

Med spas often start with instant inquiry response and consult booking, then add reminders and guest reactivation.

Ready to book more consults?

Book a free strategy call and we will map instant inquiry response, consult booking and guest reactivation to your spa.

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